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Ward Hanson

(650) 723-8450





Ward Hanson analyzes the economics and marketing of new technology.    Other areas of interest include the role of competition, policy issues involving the evolving role of interactivity, and optimal product line pricing.  As a pioneer in studying the commercialization and impact of the Internet, he has published research articles, a leading text, and created online courses on Internet marketing. He has served as an expert witness in areas of patent validity, ecommerce, Internet advertising, and industry analysis.

Dr. Hanson is a member of the Stanford Institute for Economic Policy Research, where he is a Fellow and the Policy Forum Director.  Previous faculty positions include the Stanford Graduate School of Business, Purdue University, and the University of Chicago.  He has a Ph.D. in Economics from Stanford University.

Among Dr. Hanson's recent presentations are Tsinghua University in Beijing (November 2014) and Taipei, Taiwan (September 1014). Both talks considered the impact of financial crisis on innovation in the U.S., and lessons for China and Taiwan.

As part of his interest in innovation he is a regular contributor to the journal New Space, which studies the emerging private space industry. His most recent article "Embedded Space," appears in the March 2015 volume.


The latest Policy Forums looked at "The App Economy" (Winter 2015). Recent Forums discussed "Neuroeconomics" and "Big Data, Big Issues". Please go to the policy forum web site for more information. Last edit: February 2015.








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