Bio:

Ward A. Hanson is the Policy Forum Director and Research Fellow at the Stanford Institute for Economic Policy Research (SIEPR).  SIEPR is a non-partisan, multi-department research Institute dedicated to finding appropriate and innovative solutions to problems such as economic growth, employment, international development, and taxation.   He teaches courses on the Economics of the Internet and Antitrust Economics in the Department of Economics.

From 1995-2003 Dr. Hanson was a faculty member of the Graduate School of Business at Stanford University and a core faculty member of the Center for Electronic Business and Commerce.   He has taught, researched, and written on Internet marketing, new product competition, product bundling, technology marketing, and pricing. His most recent book, Internet Marketing and Ecommerce, co-authored with Kirthi Kalyanam, appeared in 2007.

His pioneering textbook, the Principles of Internet Marketing, is published by Thomson and has been translated into Chinese, Indonesian, Italian, Japanese, Russian, and Spanish. It grows out of the Internet Marketing course he first created in 1996 at the Stanford Graduate School of Business. A joint venture between Stanford and Unext.com adopted his book and course as the basis for an online suite of Internet Marketing classes. 

Professor Hanson has served as a consultant and expert witness on Internet marketing, marketing strategy, pricing, and competition.  He has a B.A. from the University of Wisconsin-Madison and a Masters and Ph.D. in Economics from Stanford University. Previously he was a member of the University of Chicago Graduate School of Business and the Krannert Graduate School of Management at Purdue University. 

His curriculum vitae is available upon request.